_. Internet hotel booking: quick, reliable and safe. With over 210,000 hotels worldwide, ehotel is one of the leading online hotel reservation portals. Since the website is their most important means of communication, it is now more user-friendly, offering a simplified, quick and safe booking service to their customers. The concept for the site – of which the design is just one element – was developed to offer an attractive interface for a complex database. The new corporate design (strong, narrow running type, clear layout) was adapted to various print media, an image brochure and advertisements.